Exhibit your stand at the SIL Barcelona: the world’s largest logistics event
Once again, Barcelona makes the case for its unquestionable reputation for being a top-notch place to hold the most paramount fairs and congresses. Hence, it is now a good time to check the Fair Calendar and mark in red the new International Logistics and Maintenance Exhibition (SIL Barcelona).Fira Montjuïc will be, once more, the
4 reasons for having a congress and trade fair stand
The power of attraction of a designer stand for congresses and trade fairs is undeniable: your ideal customers, those willing to purchase your services and the reason for attending the fair, are within reach, so the more spectacular, striking and elegant your stand is, the more likely they will be to visit it and
ROI formula: how to calculate the investment return of a trade fair
Measuring the investment return of any budgeted action put forward with the will to promote ourselves is not a given, and so it requires plenty of time to crunch the numbers, something of increasingly difficulty when the campaign is offline. In this case, it won’t deliver measurable direct records as it will in online
How to prepare a briefing for a stand
The briefing is the star document in any organization plan: it is the way to put down on paper the largest amount of necessary information, in this case, to build the best stand for the fair we want to be part of. This way, the briefing works as the most effective communication tool when